We continue our hoopla recommendations for election season (see the first installment here) with another example of the broad impact of U.S. elections. In his 2014 book Spin: How Politics Has the Power to Turn Marketing on its Head, available an ebook from hoopla, Clive Veroni shows how the tactics used by campaign strategists to turn candidates into brands and voters into buyers have been adopted by marketing professionals. “Delightfully captivating and riveting,” wrote the Publisher’s Weekly reviewer, “this is a must-read for marketers and political strategists and is highly recommended for all consumers.”
Just because elections are business—and serious business, at that—doesn’t mean we can’t have fun with them. Doreen Cronin’s Duck for President was published as a children’s book and found an appreciative audience among fans of the author’s classic Click, Clack, Moo, but it’s a thoroughly entertaining story for all ages. The audiobook is on hoopla, narrated by country singer Randy Travis, who captures the absurdity of the farm election with his earnest drawl.
Finally, if you’re fed up with contemporary politics, go back to the early days of our union to experience an even more dramatic political environment in the original Broadway cast recording of the runaway hit musical “Hamilton.” What are you waiting for? Get it now on hoopla!
Speaking of waiting, remember that you’ll never have to wait to enjoy the movies, audiobooks, ebooks, and albums you find on hoopla. Theoretically, every Lincolnwood resident could be listening to the “Hamilton” soundtrack at the same time…and given the show’s popularity, that doesn’t seem so far-fetched. By March 15, we could all be dancing to the polls to cast ballots in the Illinois primary while singing “not throwing away my shot!”